Build a Substack Newsletter Worth Reading
And Paying For
Build a Substack Newsletter Worth Reading
And Paying For
I help writers grow loyal audiences and paid subscriptions, without clickbait, burnout, or begging for followers.
I help writers grow loyal audiences and paid subscriptions, without clickbait, burnout, or begging for followers.
Work With Me
Work With Me
Work With Me
















+12K Subscribers
Learn the exact strategy I used to get these results.
In just 16 months, I grew my newsletter from 0 to over 12,000 subscribers, started making 10k/month, and quit my 9-5. I’ll show you exactly how I did it, and everything I wish I knew, so you can get there faster.
12,000+
Subscribers
12,000+
Subscribers
12,000+
Subscribers
794
Paid subscribers
794
Paid subscribers
794
Paid subscribers
52%
Open rate
52%
Open rate
52%
Open rate
10K/month
From writing on Substack
10K/month
From writing on Substack
10K/month
From writing on Substack
Work With Me
Work With Me
Work With Me



Strategic Coaching for Serious Substack Writers
Whether you're just starting or scaling a paid newsletter, these offers help you grow without compromising your voice, or your sanity.
Newsletter Audit & Strategy
Starter Blueprint
Growth Accelerator

$249
Newsletter Audit & Strategy
One-Time Deep Dive
What’s working. What’s not. What to do next. A full review of your Substack, content, design, CTAs, welcome email, and monetization potential, plus a 5-step action plan to move forward with clarity.
Book Now
Newsletter Audit & Strategy
Starter Blueprint
Growth Accelerator

$249
Newsletter Audit & Strategy
One-Time Deep Dive
What’s working. What’s not. What to do next. A full review of your Substack, content, design, CTAs, welcome email, and monetization potential, plus a 5-step action plan to move forward with clarity.
Book Now
Newsletter Audit & Strategy
Starter Blueprint
Growth Accelerator

$249
Newsletter Audit & Strategy
One-Time Deep Dive
What’s working. What’s not. What to do next. A full review of your Substack, content, design, CTAs, welcome email, and monetization potential, plus a 5-step action plan to move forward with clarity.
Book Now
What Writers Are Saying
“I was stuck at 314 subscribers for months. I thought I had a content problem. Sandra looked at my onboarding, my CTAs, even the way I introduced myself in emails. I crossed 1,000 subs last week—and it feels effortless now.”

— Jason Lee, Author of Clever Words Weekly
“I was stuck at 314 subscribers for months. I thought I had a content problem. Sandra looked at my onboarding, my CTAs, even the way I introduced myself in emails. I crossed 1,000 subs last week—and it feels effortless now.”

— Jason Lee, Author of Clever Words Weekly
“I was stuck at 314 subscribers for months. I thought I had a content problem. Sandra looked at my onboarding, my CTAs, even the way I introduced myself in emails. I crossed 1,000 subs last week—and it feels effortless now.”

— Jason Lee, Author of Clever Words Weekly
“Every other coach gave me generic advice—‘post more, write better.’ Sandra? She dissected my whole funnel like a surgeon. Her edits brought in more subscribers in 10 days than I got in the previous 3 months.”

— Rachel Lim, Author of The Calm Entrepreneur
“Every other coach gave me generic advice—‘post more, write better.’ Sandra? She dissected my whole funnel like a surgeon. Her edits brought in more subscribers in 10 days than I got in the previous 3 months.”

— Rachel Lim, Author of The Calm Entrepreneur
“Every other coach gave me generic advice—‘post more, write better.’ Sandra? She dissected my whole funnel like a surgeon. Her edits brought in more subscribers in 10 days than I got in the previous 3 months.”

— Rachel Lim, Author of The Calm Entrepreneur
“I kept rewriting my welcome email like it was a novel. Sandra helped me simplify it into 3 punchy lines that now convert like crazy. She taught me the psychology behind every word. I'm finally seeing growth without second-guessing everything.”

— Anita Gomez, Writer of Tough Love Letters
“I kept rewriting my welcome email like it was a novel. Sandra helped me simplify it into 3 punchy lines that now convert like crazy. She taught me the psychology behind every word. I'm finally seeing growth without second-guessing everything.”

— Anita Gomez, Writer of Tough Love Letters
“I kept rewriting my welcome email like it was a novel. Sandra helped me simplify it into 3 punchy lines that now convert like crazy. She taught me the psychology behind every word. I'm finally seeing growth without second-guessing everything.”

— Anita Gomez, Writer of Tough Love Letters
“I used to wonder why people weren’t subscribing. Turns out, I didn’t have a growth system. Sandra gave me one. I went from hoping people find me... to building a pipeline that grows every week.”

— Marcus Wilder, Writer of Wilder Insights
“I used to wonder why people weren’t subscribing. Turns out, I didn’t have a growth system. Sandra gave me one. I went from hoping people find me... to building a pipeline that grows every week.”

— Marcus Wilder, Writer of Wilder Insights
“I used to wonder why people weren’t subscribing. Turns out, I didn’t have a growth system. Sandra gave me one. I went from hoping people find me... to building a pipeline that grows every week.”

— Marcus Wilder, Writer of Wilder Insights
“I was treating my Substack like a blog. Sandra showed me how to treat it like a business. Now I have offers, a waitlist, and I’m getting paid to write.”

— Tunde A., Creator of Ideas for Builders
“I was treating my Substack like a blog. Sandra showed me how to treat it like a business. Now I have offers, a waitlist, and I’m getting paid to write.”

— Tunde A., Creator of Ideas for Builders
“I was treating my Substack like a blog. Sandra showed me how to treat it like a business. Now I have offers, a waitlist, and I’m getting paid to write.”

— Tunde A., Creator of Ideas for Builders
“My writing was solid. But my growth was stagnant. Sandra showed me how to package my ideas, position my Substack, and create an engine that keeps moving. I’ve doubled my readership without spending a dime on ads.”

— Angela Hill, Publisher of Mental Models Daily
“My writing was solid. But my growth was stagnant. Sandra showed me how to package my ideas, position my Substack, and create an engine that keeps moving. I’ve doubled my readership without spending a dime on ads.”

— Angela Hill, Publisher of Mental Models Daily
“My writing was solid. But my growth was stagnant. Sandra showed me how to package my ideas, position my Substack, and create an engine that keeps moving. I’ve doubled my readership without spending a dime on ads.”

— Angela Hill, Publisher of Mental Models Daily






Frequently asked questions
I’ve been on Substack for months but I’m not growing. Will this actually work for me?
Yes—and that’s exactly who this is for. I specialize in helping writers who already publish consistently but aren’t seeing growth. It’s rarely a writing issue. It’s usually positioning, onboarding, or strategy—and I help you fix all three.
Is this just about growth hacks or will it improve my writing too?
You’ll get both. I help you grow and write better by showing you how to structure content that keeps people reading, sharing, and subscribing. No gimmicks—just smart strategy, clear positioning, and high-leverage tweaks.
I don’t have a niche. Will that be a problem?
Not at all. Many of my clients start with broad interests. I’ll help you clarify what your newsletter stands for and who it’s for—without forcing you into a narrow box. You’ll attract the right readers without losing your voice.
I already know a lot about newsletters. What more can I learn?
You might be closer than you think—but sometimes, one overlooked mistake is what’s holding you back. My value is in my precision. I’ll spot what others miss, then help you fix it fast.
What if I don’t get results?
You will—as long as you show up and implement. My process is tailored to your specific newsletter and audience. This isn’t a one-size-fits-all system. It’s a proven framework applied to your unique situation.
I’ve been on Substack for months but I’m not growing. Will this actually work for me?
Yes—and that’s exactly who this is for. I specialize in helping writers who already publish consistently but aren’t seeing growth. It’s rarely a writing issue. It’s usually positioning, onboarding, or strategy—and I help you fix all three.
Is this just about growth hacks or will it improve my writing too?
You’ll get both. I help you grow and write better by showing you how to structure content that keeps people reading, sharing, and subscribing. No gimmicks—just smart strategy, clear positioning, and high-leverage tweaks.
I don’t have a niche. Will that be a problem?
Not at all. Many of my clients start with broad interests. I’ll help you clarify what your newsletter stands for and who it’s for—without forcing you into a narrow box. You’ll attract the right readers without losing your voice.
I already know a lot about newsletters. What more can I learn?
You might be closer than you think—but sometimes, one overlooked mistake is what’s holding you back. My value is in my precision. I’ll spot what others miss, then help you fix it fast.
What if I don’t get results?
You will—as long as you show up and implement. My process is tailored to your specific newsletter and audience. This isn’t a one-size-fits-all system. It’s a proven framework applied to your unique situation.
I’ve been on Substack for months but I’m not growing. Will this actually work for me?
Yes—and that’s exactly who this is for. I specialize in helping writers who already publish consistently but aren’t seeing growth. It’s rarely a writing issue. It’s usually positioning, onboarding, or strategy—and I help you fix all three.
Is this just about growth hacks or will it improve my writing too?
You’ll get both. I help you grow and write better by showing you how to structure content that keeps people reading, sharing, and subscribing. No gimmicks—just smart strategy, clear positioning, and high-leverage tweaks.
I don’t have a niche. Will that be a problem?
Not at all. Many of my clients start with broad interests. I’ll help you clarify what your newsletter stands for and who it’s for—without forcing you into a narrow box. You’ll attract the right readers without losing your voice.
I already know a lot about newsletters. What more can I learn?
You might be closer than you think—but sometimes, one overlooked mistake is what’s holding you back. My value is in my precision. I’ll spot what others miss, then help you fix it fast.
What if I don’t get results?
You will—as long as you show up and implement. My process is tailored to your specific newsletter and audience. This isn’t a one-size-fits-all system. It’s a proven framework applied to your unique situation.
Stay in touch with me
Subscribe to my newsletter
My newsletter, Sandra's Confessions, is a global community of over 12,000 people sharing and learning how to live a well-rounded happy life.
Join the Community
Subscribe to my newsletter
My newsletter, Sandra's Confessions, is a global community of over 12,000 people sharing and learning how to live a well-rounded happy life.
Join the Community
Subscribe to my newsletter
My newsletter, Sandra's Confessions, is a global community of over 12,000 people sharing and learning how to live a well-rounded happy life.
Join the Community
Email Me
If you have more questions which haven't been answered on this website, you can email me.
Send Me an Email
Email Me
If you have more questions which haven't been answered on this website, you can email me.
Send Me an Email
Email Me
If you have more questions which haven't been answered on this website, you can email me.
Send Me an Email


